Brochure Design | Stationery design

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Overview

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Rajasree Ramineni is a Hyderabad-based designer known for crafting fashion that seamlessly blends traditional aesthetics with contemporary elegance. With a vision to redefine modern ethnic wear, the brand needed an identity that reflected this unique fusion while maintaining a refined and sophisticated appeal.

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The Challenge

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As a new designer in a competitive market, Rajasree Ramineni required a visual identity that would:

• Communicate the essence of tradition and modernity in a seamless way.

• Create a lasting impression through branding materials like brochures and business cards.

• Maintain an air of elegance and sophistication, aligning with the brand’s premium positioning.

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Our Approach

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To bring Rajasree Ramineni’s vision to life, we crafted a brand identity that strikes the perfect balance between heritage and contemporary style:

• Innovative Logo Design – The logo ingeniously merges the English letter 'R' with the Hindi letter 'र', symbolizing the fusion of tradition and modernity.

• Typography & Aesthetics – A carefully chosen modern serif font brings a touch of elegance while ensuring readability and timeless appeal.

• Brochure & Business Card Design – We designed sophisticated print collateral that elevates brand perception, ensuring every interaction feels premium.

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The Impact

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The new branding successfully positioned Rajasree Ramineni as a distinctive, elegant, and contemporary fashion label. With a cohesive identity, the brand now stands out in the industry, attracting the right audience and building a strong foundation for future growth.